MLB sustainable event

The first season of Major League Baseball's Home Run Derby X came to Mexico and the venue was Mexico City's Marte Field, where the Red Sox, Dodgers, Cubs and Yankees faced off once again in the grand finale to delight their fans. The event featured music, food and home runs.

Cartel was the agency in charge of producing the event for Major League Baseball (MLB) and hired us to comply with the sustainability standard that was supervised and audited from London by MLB's sustainability area.

The project consisted of implementing a sustainability plan according to MLB parameters, the production of infrastructure for waste as well as ensuring proper waste management, collecting information for measuring the ecological footprint and generating content to invite fans to participate in the activities created for the benefit of our planet.